November Update

From the beginning of November to date we have been following our script and call sheet for filming Electrio  having filmed various different shots in the location to make sure that visually the fight scene and chase scene are clear that the transition and effects that show our powers are added they can be clearly seen in the light. We have continued researching different transition and effects on professional editing sites so that we can get the foundations of ideas for the lightning transitions in our production.

We had also spent most of the later end of the month researching leading film magazine covers such as Empire and Total film to understand the conventional style and layout of these popular selling magazines, such as the pugs, master head, strap line, anchorage text and banners are all in the conventional place, look professional and clear. We kept the house-style so that it has its own distinguishing design that's distinctive from competitors.

We produced a magazine cover for a magazine we named "REEL FILM" we felt this was a significant title, we used a lightning background to convey the storm in our film and used a bold font that's eye catching but holds a professional look.  Leading up to our magazine photo design we had a photo shoot in front of a green screen doing various different poses so that we could choose for the most effective photos to show our  characters, we created a magazine cover for each character so that each front cover has its own spin to the personality of the character.

As a group we reviewed what we feel would be our target audience and created a thorough audience profile for what we feel this audience is in this case we believe that its a younger audience of teenagers from 13- 18 as we feel that they can relate to the life's of the teenage actors in our film that are still in education.

Our research into synergy also continued we feel that synergy is so effective by uploading our videos to platforms such as Blogger, Facebook and YouTube which creates a brand identity for Impulse inc as our productions can be linked through the sites and create a recognisable house-style to our followers.

Budget

Our film doesn’t require much money, this is because we already are the correct technology equipment and also all the props that we would like to use; we already own so we don’t have o buy anything. But what we do have to pay for is petrol, this is because we have a lot of different scenes and they are in different locations so we will have to drive there. Also another thing we need to pay for is food and drink as we will be spending a lot of time filming so we will need to take breaks and have something to eat and drink. So overall our budget to make this film is rather small, so we don’t have to worry about not be able to complete the film due to money problems.

Analysis of our magazine cover

REEL FILM magazine cover

Notice for public: (part of risk assessment)

Magazine covers 1st draft

Risk Assessment: Electrio

Target audience profile

Audience profiling:
We have selected a target audience for our short film , we feel that the main audience for our film would be the younger audience of teenagers of 13- 18. The reason we feel that our films will attract this audience is because we have young actors in this age bracket and we feel that a teenage audience would be able to relate to us more. also this is an action film and the majority of teenagers enjoy action films as they are exciting and keep you on edge.

The gender of this film is uni-sex as boys and girls can relate to this film and enjoy the action, it is highly relatable to the audience as its about three students at a sixth form  so the teenage audience can relate to having a similar lifestyle themselves.

15/11/2012- Synergy During Our Production

Synergy is the sharing of media from more then one platform. The use of synergy in are production was very effective as it created a brand identity for impulse inc, it means that we can share are work over different platforms such as YouTube, Blogger and Facebook creating a brand identity to the public and to create a constant house style throughout so are name is recognised by followers and can be trusted with the work and products we produce.

After final production we would upload are short films on to YouTube through a private account, this allowed us to get feedback from the most popular internet videoing site in the world, it didn't take long for are video to be watched and reviewed , the feedback received was all healthy and we took the advice and went on to improve. We had also used synergy by uploading are influential films presentations and evaluations to YouTube so that are audience can get a better understanding of or work and background into our production, the benefit of this is that it gave us a much wider audience for feedback by using other platforms instead of just getting reviewed by friends and others on the Media A level course.

From the start of our project we knew that the of use synergy of YouTube would be hugely influential and beneficial as there are so many young producers operating through YouTube who are there to help and guide others with encouraging feedback. We had also realised this from previous unlisted videos we had uploaded to YouTube before the course that uploading your production to YouTube gives you a much wider audience and greater chance of expanding your name.

We had also used synergy through the platform of Facebook this was also hugely beneficial as it gave a greater certainty of getting reviewed and as the majority of our Facebook friends are a similar age group of the younger teenage audience are video could be watched and commented by what has been our target audience throughout all our production. So this gave us feedback from the audience we aimed for and also broadened the followers and acknowledged of our brand identity of impulse inc. After uploading to Facebook it showed through the positive feedback that we had created a short film that reached out due to the use of witty humour and action greatly appreciated by the teenage generation.

Finally the last platform we used synergy for was Blogger. We had uploaded all our progress from the year since the creation of impulse inc onto Blogger so that are audience could see all the background information into our team and production, this was highly beneficial as our followers on Blogger are all currently or have produced short films or trailers, so that the advice that we would received from them was highly productive. We had connected all of this platforms together by adding links to each different form so that the audience can follow our progress and production and the link of these platforms allow them to work together to raise awareness to our product and having created a cohesive style throughout they can clear see our brand identity and that its is our work.

We had kept a clear professional style on each platform that we used so that it makes our production at impulse inc have a consistent appearance and house style throughout holding the interest of our followers and to show a sleek and modern look.

Magazine analysis

Update on what we have been doing

Recently we have done a couple of photo shoots; we have done this so we could then go on to create some posters and magazines. To do this photo shoot used a green screen and a camera. We have also been going out and doing some filming, mainly just small clips that we needed to do to link our film together and we also went out and re filmed some scenes that we needed to improve. We also went out and looked at some other locations so then we could compare them to the ones we had in mind and then we have decided what ones we think will suit our film best. We have also took some more location shots but they just need to be uploaded to the blog. 

Magazine title Ideas

Photo Shoot for Poster and Magazine

We done a couple of photo shoots and here are some photos from our latest photo shoot. The reason why we have done a photo shoot is because we needed some action shots for our posters and magazine.

Total Film vs Empire

I have been comparing these two film magazine giants to find the one which is more suited or what we want to mirror with our magazine poster. Both of these poster are very similar with the title being at the top of the magazine and a character situated in the middle. Furthermore you have the film that there focusing on just where the stomach of the character is. Also, there is quotes from critics  awards and other features highlighted at the cover which are in the magazine.Both magazine

However I have realised that 'Total Film' tend to be a bit more simple with its cover and Empire using its featured film as the cover theme. You can see that The font is different on the title of 'Empire' using electric to blend in with the text. Our film's main theme is electricity so we could reflect with what Empire have done.

Magazine research: Empire- The Hobbit